CLOSING THE GAP
Intel
Problem
At the start of the pandemic, half of students worldwide didn’t have access to computers. Homes without technology put kids at risk of falling up to 27 months behind their peers. To help close this Digital Gap, Intel made high-performance affordable processors available in laptops so classrooms everywhere could learn and collaborate like never before.
Action
Time was of the essence so we moved fast. We completed this video two months from kick-off, using 22 musicians from all over Kansas City. The Chambers Brother’s song The Time Has Come message was perfect and with permission, we updated it with hip-hop lyrics my son and I wrote.
Results
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
