Midwest Legit

Filmfest Kanas City

Films in the festival circuit don’t begin at a Sundance or New York Film Festival. They have to build buzz at smaller, lesser known festivals across the country. Filmfest Kansas City was just in its infancy when we started working with them so they needed a personality and point of view to attract submissions and attendance.

Our goal was to increase attendance and entry numbers to make Filmfest Kansas City a legit part of the festival circuit.

What we did

We knew we were never going to be the next big SXSW. But we needed to make sure we became a legitimate stop along the way. Instead of shying away or apologizing for our midwest roots, we leaned into them finding unique ways to promote the festival.